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Announcing new Battery Cable Options

Price Announcement - Effective May 1, 2026

April 1, 2026

To our Valued Customers-


First, Thank You for your business and partnership with Sequel Wire & Cable. We started 2026 somewhat slowly and at the end of January we experienced a rather rapid uptick in demand that’s been sustained throughout the rest of this First Quarter. We’ve witnessed political whipsaw effects from tariff implementation and repeals, but one thing has been consistent. Pressure on pricing for raw materials and services to make our products.


As I’ve said, we’ve been fortunate to have increased demand for our wire products. Supply chain constraints have reduced availability and increased the cost of raw materials, resulting in inflationary effects on virtually every aspect of our business. Volatile copper prices, oil and gas availability impacting the base components for insulation and jacketing compounds, transportation costs on everything we utilize to make wire, and the list grows longer with each passing day. Unfortunately, we do not see any relief in the near term, especially with respect to petroleum-based precursors and transportation. Naturally, we’ll do our best to minimize the impact of any market changes to deliver the best value for our customers.


We will be adjusting pricing by 4-7%, effective with orders placed on or after Friday May 1, 2026. This action is required to offset some of the increases and remain a viable long-term supplier of wire and cable. Your new price sheet will be issued early during the first week of May. Provided new orders are in line with your historical demand over the last several months, no order limits will be implemented.


Thank you for your understanding and your support during this challenging time. Please work directly with your Customer Success partner if you have any questions.

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Rich Carr
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