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- Press Release: Sequel Partnering to Expand in 2025! | Sequel Wire
Press Release: Sequel Partnering to Expand in 2025! December 20, 2024 Sequel Wire and Cable continues to exceed customer expectations and meet growing demand. Formed with the vision of creating a company that would quickly become a meaningful player in the industry, Sequel has had significant success and several expansions. Based on its industry leadership and trajectory, Sequel was approached by well-respected industry veterans with a proposal. Sequel is officially partnering with Gary Yetman and Jim Coleman to grow the business through an investment by Cuprum Holdings, LLC, to launch a new company, Sequel Wire and Cable Holdings, LLC. This transaction will provide enhanced access to financing, which will speed up planned expansions and create additional capacity to broaden the product offerings. Sequel’s current operating structure remains intact and is now renamed Sequel OEM Group, LLC under Sequel Wire and Cable Holdings. Rich Carr will serve as President and CEO of the Sequel OEM Group. Mike Frigo and Denise Feece will remain in their current roles. Anticipated Growth and Workforce Opportunities For employees and the Argos area, this new partnership is great news. Additional skilled employees will eventually be needed to meet the expanded manufacturing capacity as new product lines are introduced. The area continues to be a great place for the expansion of facilities and will remain as the Sequel OEM Group headquarters. Rich Carr shared, “Our new partners respect the established Sequel structure and mission as a foundation for our shared growth.” Sequel’s multi-year status of “Great Place to Work” certifications and the culture of empowering employees were appealing to the new partners' shared Vision. “Sequel is committed to constantly evaluating and reacting to ever-changing customer needs and being agile to meet that demand,” said Carr. “This new framework is ideal. We retain what we have built and are able to expand with top industry talent, who we trust to grow with us while upholding our values.” Vision for Expanded Product Offering The new entity will be designated as Sequel Low Voltage Group, LLC and will also be under Sequel Wire and Cable Holdings. Jim Coleman is the President and CEO, and Gary Yetman is Executive Chairman of Sequel Wire and Cable Holdings. First Prev 1 Page 1 Next Last
- Company | Sequel Wire
Supplier of OEM and low-voltage wire and cable: RV, trailer, marine, motorcycle, automotive, heavy-duty truck, off-road vehicle, battery, battery electric power and charging, construction equipment, agricultural equipment, electric vehicle charging, appliance, home wiring panel prep, water heaters, control panel, welding cable, commercial welders, thermostat, fire alarm, AV and sound systems, irrigation and landscape lighting, commercial HVAC systems, data centers, solar, security access control ABOUT SEQUEL How It All Started In May 2019, four partners came together to form Sequel Wire and Cable in Argos, Indiana with the vision of creating a company that would quickly become a meaningful player in the industry. By employing the latest technologies, hiring the best employees, and maintaining an unrelenting focus, the goal was taking care of the customer. In 2020 the last piece of the partnership team was added to fully serve the customers' needs and give our best. Our Leadership Team Our leadership team has a strong history and knows what success looks and feels like. We all work for the team, not for individual benefit. Our reputation and wisdom from years of experience, and passion for customer service stand apart. Gary Yetman Executive Chairman Sequel Holdings Gary Yetman, Executive Chairman of Sequel Wire and Cable Holdings Gary has more than 35 years of industry experience with an extensive background in manufacturing and broad experience in electrical, industrial, and retail distribution channels, which have contributed to significant growth in the companies he has helped lead. He served as President, CEO, and Director of Coleman Cable Inc. from 1999 through 2014. Under his leadership, Coleman Cable experienced substantial growth, more than doubling its revenue from its 2006 IPO to its eventual sale in 2014. Gary then went on to be Executive Chairman of Houston Wire & Cable until 2021. Rich Carr Founder and CEO Sequel OEM Group Industry veteran, Rich Carr, is Sequel Wire and Cable's CEO. Rich’s career spans 40+ years in the industry. He was one of the original owners of the 1990 startup Copperfield, which took on an equity partner and grew to $519M, then sold to Coleman Cable where he served as EVP of Manufacturing. Upon sale to Southwire he was VP of Manufacturing. Sequel is his encore. Rich’s role is to drive vision, provide guidance for Sequel’s future, and assemble the right staff, machinery, and materials. “Engaging the people is the magic—they are what turns this into something that has never been done. My success is built on the people I’ve been able to attract and work with. I enjoy interfacing with employees to keep my finger on the pulse, and assure the right actions are taken at the right time for success.” Jim Coleman President and CEO Sequel Low Voltage Group Jim Coleman, President and CEO, Sequel Low Voltage Group Jim Coleman brings over 35 years of entrepreneurial, operational, and M&A expertise to his professional career. He began at Coleman Cable Systems, where he transformed the company from a $2 million surplus wire distributor into a leading manufacturer, growing annual revenues to more than $200 million. After the sale of Coleman Cable in 1995, he founded Genesis, a new low voltage wire and cable manufacturing company, which was ultimately sold to Honeywell in 2004. After the sale, Jim continued with Honeywell, where he oversaw acquisitions, restructurings, and integrations. After leaving Honeywell, he put together a small boutique fund that successfully acquired and exited from eight portfolio Companies. KURT HENNELLY PRESIDENT SEQUEL WIRE AND CABLE Kurt Hennelly, President, Kurt brings 30 years of senior leadership experience in the wire and cable industry, including executive roles at Southwire and Coleman Cable. His background spans manufacturing, sourcing, logistics, lean enterprise, and large-scale operational transformation. Throughout his career, he has led major integration initiatives, improved working capital performance, executed multiple acquisitions, and driven sustained EBITDA and productivity growth. Denise Feece COO/CFO Sequel OEM Group Denise Feece, COO/CFO, has 20+ years experience in manufacturing and finance roles in companies ranging from $200M to $6B, in both the private and public sectors, serving in positions such as Corporate Controller and VP of Finance. Denise is responsible for all administrative functions, and ensuring world class business processes are implemented consistently across the company in an easy and efficient manner. Denise’s passion is to envision and create streamlined cross-functional systems. “I enjoy interacting with employees across the company so that I can understand their daily work and goals, and help to automate repetitive tasks and make them less manually intensive.” James Rothstein CCO and President Sequel Low Voltage GROUP James Rothstein, Chief Revenue Officer (CRO) and President of Sequel Low Voltage Division Former Chairman of the Security Industry Association (SIA), James has had a distinguished career spanning the security, low voltage, and cable industries. James brings over three decades of experience to his new role of leading the strategic direction and expansion of Sequel’s overall business, as well as overseeing the Low Voltage division. His focus is on driving revenue growth, enhancing customer engagement, and achieving operational excellence. Brian Meachum Executive VP of Engineering Sequel Low Voltage Group Brian Meachum, Executive Vice President of Engineering, Low Voltage Group With more than 25 years of experience in the wire and cable industry, Brian brings deep expertise across engineering, manufacturing, operations, product management, sales, and marketing. He most recently served as Vice President of Specialty Distribution at Southwire Company LLC. and previously led the Genesis Cable business unit at Resideo Technologies Inc. In his new role, Brian will oversee all engineering functions with a strategic focus on developing and expanding Sequel’s low-voltage product offerings. TIFFANY AUSTIN DIR. PRODUCT MANAGEMENT Sequel Wire and Cable Tiffany Austin, Director of Product Management, brings more than 27 years of experience in the wire and cable industry. She began her career with Genesis Cable, building her expertise through the company's evolution under Honeywell, Resideo, and Southwire. Throughout her career, Tiffany has partnered closely with customers and cross-functional teams to develop market-driven solutions and strengthen product strategy across the low-voltage industry. In her role at Sequel Wire and Cable, Tiffany leads product management initiatives for the company's low-voltage portfolio. She is passionate about understanding customer needs, identifying market opportunities, and collaborating across teams to deliver innovative products that create value for customers and support Sequel's continued growth. Mike Frigo Senior Advisor Sequel OEM Group Mike Frigo serves as advisor, after being Chief Commercial Officer as a founding leader at Sequel. His remarkable career has revolved around the OEM market for 38+ years. He leverages a clear understanding of market, process, product knowledge, and authentic relationships. He coordinates all facets of the relationship between Sequel and our customers for the best positive experience, from launch to delivery. This is ongoing as we consistently improve levels of transparency and innovate new ways to meet ever-changing needs. "Overall customer experience with Sequel must not only be effective, but memorable.”
- FAQs | Sequel Wire
FAQ Common questions Find Answers Quickly Commodities Pricing General How do I lock pricing based on copper pricing fluctuations? Call and talk to your Customer Success Specialist.
- The Appliance & HVAC Report Issue Featuring Sequel | Sequel Wire
The Appliance & HVAC Report Issue Featuring Sequel March 24, 2022 Sequel adds Todd Eagan as Sales Manager in December 2021: After launching in 2020 and succeeding despite global economic challenges, Sequel is continuing to deliver on their dedication to exceeding customer expectations by hiring a new sales manager, additional employees, and expanding facility capabilities. Todd Eagan was sought out by Sequel and selected as Sales Manager due to his depth of knowledge and experience of more than 30 years in nearly every aspect of the wire and cable supply chain and major components. His diverse background covers the process from start to finish, including cast copper rod, compounds, and commercial uninsulated and insulated wire. He understands the interrelation of purchasing, manufacturing and selling the raw materials necessary to make insulated wire. First Prev 1 Page 1 Next Last
- Loyalty | Sequel Wire
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- Track Order | Sequel Wire
Let's Track Your Order! You should receive a link to track shipping once we ship your order. In the case that you haven't within 72 hours, fill out this form and we will get back to you! Email* Order Number* Submit
- Sequel Wire & Cable: Giving Runs in the Family | Sequel Wire
Sequel Wire & Cable: Giving Runs in the Family November 14, 2024 Every November, Sequel employees gather to volunteer at a Feed My Starving Children (FMSC) MobilePack event, where they pack meals for undernourished children in developing countries. FMSC, a Christian non-profit, partners with host Nappanee Missionary Church to bring volunteers from various organizations and packs 1,000,000+ meals within one week! Of the 100,000 meals packed on the November 5th shift, Sequel participants packed over 35,000. For Sequel employees, volunteering goes beyond just showing up; it truly is a friends and family event. This year, over 25 Sequel employees participated in the event, bringing so many friends and family that the group of volunteers exceeded 150, all wearing Sequel shirts and making a difference. This year Dave Carter Associates (one of Sequel’s top RV wire distributors) joined in. Other volunteers included a baseball team coached by an employee. The littlest participants were excited to help, even standing on stools to reach the food supplies, like 5-year-old Jaxon Sauer, Denise Feece’s nephew, who joined his mom and aunt in packing. Angela Reinbolt, a Sequel Customer Success Specialist, whose son-in-law also works at Sequel, brought her grandson, and they all worked together as a packing team. Angela commented, “Feed My Starving Children provides a space where I can work side-by-side with my grandkids. The welcoming and safe environment really shows them how fulfilling it is to give a bit of ourselves to make a difference for others. Being part of a large group of people with the same purpose is incredibly rewarding. My seven-year-old grandson was amazed to hear the number of meals we packed together—it was such a meaningful experience!” Sequel employees are known to care about the type of company they work for, as demonstrated by earning their Great Place to Work Certification again for 2024-2025. This certification is driven by employee feedback, with 98% of Sequel employees saying, “I'm proud to tell others I work here,” highlighting that Sequel “Contributes greatly to its community and employees.” This dedication to community impact is shown at the annual MoblePack event. Guided by leaders who sincerely believe in servant leadership, Sequel employees know their efforts support a company that truly cares about their community, both locally and worldwide. Meals are donated to FMSC food partners all over the world, where kids are fed and lives are saved! Every year, millions of children die from preventable causes–hunger is still causing nearly half of deaths in children under 5 years old. Donations fund the meal ingredients. Volunteers, like Sequel, hand-pack the meals. FMSC meals are developed by food science and nutrition professionals to supplement nutritional needs and reduce problems with malnutrition. One enthusiastic employee, Danell Webster, said that she found the experience meaningful. “They encourage us to bring our family and friends along. It’s such a powerful way to bring people together for a common cause—helping others. The time flies by, and by the end, you find yourself wishing you could stay for another shift!” First Prev 1 Page 1 Next Last
- Carr honored with WCMA Distinguished Career Award | Sequel Wire
Carr honored with WCMA Distinguished Career Award March 27, 2023 WCMA’s annual Distinguished Career Awards Dinner hosts over 300 industry leaders, executives, representatives, and guests from the electrical and electronic wire and cable industry including many industry veterans who have been honored in the past since this recognition started in 1985. Feature Story in Award Program 37th Annual Distinguished Career Award Rich Carr, CEO, Sequel Wire & Cable Born: August 29, 1951, Auburn, Indiana Residence: Bremen, Indiana Education: B.S. Business and Economics, Manchester University Family: Wife, Betty Jo (married 49 years); son Andy, his wife Tracey, their son Austin; daughter Nikki, her husband Jeremy, and their daughter Henley Interests: Showing horses, spending time with grandchildren, being active in church and Mission Fields, mowing my lawn Carr is in his 50th year in the wire and cable industry. He started at Ristance Corporation in 1973 as a supervisor in the harness assembly area, then advanced to General Manager, reporting to an EVP of Echlin Corporation. During his 17 years there, Ristance became prominent in the field by adding copper fabrication, insulating, and making their own PVC and silicone compound. Concurrently, Carr and his wife Betty worked as a team to take on entrepreneurial ventures while being dedicated to their marriage and a growing family. They started a grain farming operation, a quarter horse breeding farm, an OTR freight company, and Copperfield. Copperfield was founded in 1990 with Carr as one of the original owners. Seeing an opportunity for a new approach in the industry, the company launched with a “two kings” philosophy; the Customer and the Production Engineer were equal kings, and everyone else was a servant leader providing support. State-of-the-art technology, a world-class team, lean manufacturing, and pristine cleanliness in the facilities were unprecedented. Copperfield took on an equity partner and grew to $519M by 2007. Coleman Cable purchased Copperfield, and Carr stayed on as EVP of Manufacturing. Upon Coleman selling to Southwire in 2014, he accepted a new position as VP of Manufacturing, from which he retired in 2017. The culmination of Carr’s career is Sequel Wire & Cable. Founded in 2019 and entering production in March 2020, Sequel combined a new state-of-the-art manufacturing facility with 130+ years of combined management experience, quickly becoming a meaningful player in the industry. By employing the latest technologies, hiring the best employees, and maintaining an unrelenting focus on customer-centric relationships, Sequel set out to "humbly revolutionize every facet of the wire and cable industry." Rich's role is to drive vision, provide guidance for Sequel's future, and assemble the right staff, machinery, and materials. "Engaging the people is the magic—they turn this into something that has never been done. My success is built on the people I've been able to attract and work with. I enjoy interfacing with employees to keep my finger on the pulse, and assuring the right actions are taken at the right time for success." First Prev 1 Page 1 Next Last
- FB164A4B | Sequel Wire
Download PDF Description Fire Alarm Cable Direct Burial Product # FB164A4B Industry FIRE ALARM Gauge 16 AWG Conductors 4C Stranding 26 strand Shielding Unshielded Cond. Type BC Nom. Dia. 0.326 16/4C STR BC FIRE DB UNS





